Media Logic is working closely with CPI as they evolve from being a payment card production partner to a comprehensive solutions provider. To support the launch of their unique line of Metal Card solutions, we created a high-end video with sophisticated animation that brought to life both the product and the company’s broader capabilities.
Our ability to distill complex stories into engaging video content serves CPI’s goals well as they work toward reimagining what their future can and should be.
Ready to find your edge?
Get smarter strategy and breakthrough creative. Backed by unmatched client support.
Direct mail has re-emerged as a prominent player in bank marketing strategies, a trend which has been labeled with terms such as resurgence, renaissance or simply counterintuitive. While many marketers may be surprised by this trend, Media Logic has consistently recognized and championed direct mail for its enduring power and effectiveness. We have continuously highlighted […]
The Media Logic Financial Services blog regularly features content on understanding generational cohorts: Millennials, Gen Z, and Alphas. Although Boomers are less frequently our primary focus, our Healthcare Industry blog is rich with Medicare marketing and senior content. Recently, Ipsos research captured our attention with its updated insights on the value of Boomers to brands, […]
The digital marketing landscape is evolving rapidly, presenting both opportunities and challenges for regional health plans. Unlike national brands with extensive budgets and broad reach, regional health plans must navigate digital media with strategic precision to maximize their investments and connect with the right audience. Here's a look at the hurdles regional health plans face and how payers can develop a digital plan to overcome challenges.
