Content Marketing 101: Getting Started Today
Lately, one social marketing tactic has been dominating the discussion, says David Kirtpatrick over at MarketingSherpa. That tactic is content marketing, and brand-side practitioners, agencies, and vendors agree—a content marketing strategy is essential. Kirkpatrick breaks down the basic steps that B2Bs should take in developing a successful content marketing strategy from initially defining goals to measuring results.
Interested in how your business can get off the ground with content marketing? We can help.
