Generative AI in Marketing: Media Logic’s Perspective
The world is abuzz with the prospect of generative AI, and at Media Logic, we see the tool as a very exciting development. Here are our thoughts on generative AI in marketing
Can ChatGPT Write a Blog Post About Payment Card Marketing?
We asked ChatGPT to write an article about AI's impact on payment card marketing. Here's how it did.
How Financial Services Brands Are Marketing Virtual Assistants
When it comes to current messaging, most FIs promote Alexa skills and proprietary chatbots as convenient ways to access basic account information and conduct simple transactions, but in the future we’re likely to see greater emphasis on customer relationships and consumer engagement.