Banks and Credit Card Issuers Continue to Undermine Daily Deals Providers
In an article for AdWeek, journalist Christopher Heine referred to the digital landscape as a “harshly competitive climate,” noting that “hundreds of daily deals upstarts have fallen by the wayside.” He attributes the difficulty not only to the sheer quantity of players attempting to get a piece of deals but also to the nature of who’s getting involved. Financial institutions are seasoned competitors... adept at vying for transaction volume, skilled at wooing both consumers and merchants.