Tag: ModCloth

Ten percent of ModCloth’s retail site traffic visits at least eight times a day. Isn’t that amazing? The statistic comes from ModCloth’s CEO and Co-Founder Eric Koger, who also says a third of users browse daily. How does the brand accomplish this? Retail’s BIG Blog’s “How data is driving the future of fashion at ModCloth” provides the explanation, but the answer is quite simple: ModCloth “gets” social business.

Brands, hear me loud and clear: The 140-character limit is no excuse for lack of romance. Want to whisper tweet-nothings in my ear all day? You're going to need some finesse. Here are a some brands whose Twitter streams seduce me into clicking links (reliably!) even though I know there are "just" product pages waiting for me on the other side. And you know, what? I'm also a customer.