Results-driven healthcare marketing. Amplified by AI.

Turn complexity into your competitive advantage. Media Logic combines deep healthcare industry knowledge with unique AI capabilities to extract insights competitors miss and help you execute strategies that outperform.

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Geisinger

With more than 40 employees, we offer a full range of marketing capabilities – and dedicate a seasoned team of healthcare marketing experts to every client.

We leverage key industry research and resources to bring an expert perspective to each challenge.

We set goals and deploy tracking and analytics to ensure optimum performance.

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See our latest posts.

When Members Feel Seen: How Hyper-Personalization Turned a Medicare Disruption Into a Retention Win

When Members Feel Seen: How Hyper-Personalization Turned a Medicare Disruption Into a Retention Win

When Geisinger Health Plan faced a Medicare Advantage product termination, Media Logic partnered with Big Data Studios to re-enroll affected members through a hyper-personalized campaign spanning video, direct mail, email, and dynamic microsites. The result: members who engaged renewed at rates more than 11 percentage points higher than those who didn't. Personalization at scale isn't a pilot — it's a proven strategy.