Back to work

Interactive video showcases online tool for small business.

Santander Business Banking needed a sales tool that could work as part of a presentation or as a standalone – quickly communicating the benefits of online banking. To address this challenge, Media Logic developed a flexible, interactive video solution.

The video gives Santander the ability to quickly showcase the benefits and functionality of the online banking portal, and the “chapter-based” presentation format allows it to be easily updated when new benefits are added. Available in a full narrative or as a segmented version with stop-and-start functionality, this versatile video sales tool is helping Santander increase enrollment and usage of their Business Online Banking portal.

Ready to find your edge?

Get smarter strategy and breakthrough creative. Backed by unmatched client support.

Contact Us Today

Samaritan Health Plans

Medicare AEP campaign highlights insurer’s commitment to region.

Samaritan Health Plans is the only local choice for people in select regions of Oregon.

HAP

B2B marketing touts health plans for employer groups.

With revitalized B2B product offerings and attractive pricing, HAP saw an opportunity to expand its market share in Michigan’s group health plan market – and they tapped Media Logic to help maximize results.

See our latest posts.

Connecting with Gen Z and Millennials: 2024 Media Insights Survey

Connecting with Gen Z and Millennials: 2024 Media Insights Survey

For financial marketers, understanding and adapting to the changing habits of Gen Z and Millennials across streaming, social media and AI-powered platforms is crucial to establishing authentic connections with these digital-natives. To better understand these cohorts and their media preferences, Media Logic conducted a survey of 800 Gen Z and Millennial consumers. Our report looks at the insights that financial marketers can use to drive engagement and influence purchasing decisions while fostering lasting relationships with these influential consumers.

Read More

ICYMI: 2024 Consumer In Sight Surveys for Healthcare Marketers 

ICYMI: 2024 Consumer In Sight Surveys for Healthcare Marketers 

In 2024, Media Logic’s Consumer In Sight research team conducted nine surveys exploring the evolving behaviors, attitudes and preferences of healthcare consumers. From media consumption trends to Medicare enrollment experiences, these surveys offer actionable insights to guide healthcare marketers. Here’s a look back at what we learned this year.

Read More

A Medicare Member Retention Marketing Tip Sheet to Build Loyalty and Engagement

A Medicare Member Retention Marketing Tip Sheet to Build Loyalty and Engagement

In a competitive Medicare market, member retention has become a top priority. By using data to personalize outreach based on health needs, demographics and preferences, health plans can significantly increase engagement and loyalty. Download our tip sheet to keep best practices handy as we head into 2025 and the Medicare Advantage Open Enrollment Period.

Read More